Here are some insights of the Salesforce Workshop 😊😊
✅ A CRM tool lets you store customer and prospect contact information, identify sales opportunities, record service issues, and manage marketing campaigns, all in one central location and make information about every customer interaction available to anyone at your company who might need it.
✅ Operational CRM is made up of 3 main components: sales force automation, . in relational intelligence is a sign that firms still see customers.
✅ Explain marketing cloud basics
Marketing Cloud connects discrete interactions, from any channel, on the customer’s terms. It unites customer data with customer behaviors in real-time to create more intelligent communications and interactions that respond to and anticipate customer needs.
✅ Customer success platform is used by businesses to ensure, through interactions with the company, customers achieve the outcome that enterprises anticipate them to reach as they use the product.
✅ We get many functionalities with the trailblazer app such as a Database to organize data, Security for protecting data, Business logic to carry out particular tasks under certain conditions, a User interface to expose data and functionality.
✅ Visit https://trailhead.salesforce.com and signup for the trail and start using Salesforce, Steps of all the tasks are given there just follow along with the steps and that’s it.
✅ Force.com, allows admins and developers to create websites and applications into the main Salesforce.com application. Force.com platform is the world’s first Platform as a Service(PaaS)provided by salesforce.com which enables developers to create and delivery any kind of Application without using any software in the cloud.
✅ Heroku is a cloud service platform whose popularity has grown in recent years. Heroku is so easy to use that it’s a top choice for many development projects.
✅ The Salesforce Marketing Cloud (ExactTarget) Fuel REST API is lightweight, easy to use, and on its way to full maturity. Development teams are choosing to leverage it more frequently.
✅ The Lightning Component framework is a UI framework for developing single-page applications for mobile and desktop devices.